Periodontics

Patient communication built for periodontic practices.

Periodontic patients arrive worried about a diagnosisthey did not expect from their general dentist.ExperClinic handles the 90-day maintenance recall,the anxiety-aware reminders, and the post-treatmentreviews that bring the next referred patient in.

Reminder sent to David for tomorrow's 9am scaling and root planing.
3:01pm
Periodontal maintenance complete for Sarah. Review request scheduled.
11:14am
Reactivation sent to Maria. Last cleaning was 95 days ago.
6:30am
New 5-star Google review from Sarah: "Dr. Lee was so gentle."
9:42pm

ExperClinic is a patient communication platform for periodontic practices. After every visit, patients get an SMS with two options: leave a Google review or send private feedback. The same platform sends 24 and 48 hour appointment reminders, runs a 90-day maintenance recall window, and supports multi-periodontist credential attribution.

What it does

What periodontic practices use ExperClinic for

Three jobs across diagnosis, treatment, and lifelong maintenance.

1

Reviews that capture post-treatment relief

Periodontic patients arrive nervous about deep cleaning, gum surgery, or implant placement, and leave saying it was nothing like they feared. ExperClinic sends a review request after every completed appointment, addressed to the patient, with two equally-presented options: Google review or private feedback. The patient chooses.

2

Anxiety-aware appointment reminders

Two reminders, 48 and 24 hours before each appointment, give patients enough time to ask questions and arrange transportation. Default-on for periodontics. Patients can confirm or reschedule from the SMS thread.

3

90-day periodontal maintenance recall

Periodontics defaults to a 90-day recall window because periodontal maintenance is typically every three months. ExperClinic checks every day for patients past their 90-day window and sends a customizable SMS to bring them back, before the gap turns into a maintenance lapse.

The problem

Why periodontic practices struggle with reviews and recall

Three problems specific to a maintenance-driven specialty.

Maintenance gaps

Three-month recall windows quietly slip.

A patient who skips one periodontal maintenance visit often does not reschedule. By the time they realize, six months have passed and the inflammation is back. The recall depends on the front desk remembering, which is the kind of work that quietly stops happening when the schedule fills up.

Pain anxiety

Reviews always mention how gentle (or not) it was.

Periodontic reviews are unusually focused on pain management and gentleness. One review titled "extremely painful" can shift an entire practice's perception. The defense is volume: enough recent positive reviews about gentle technique that one outlier does not move the average.

Referral protection

Referring GP dentists check Google reviews too.

GP dentists who refer to periodontists check Google reviews before they refer the next patient. A consistent stream of recent reviews protects your referral funnel, both with patients and with referring offices.

How it helps

How does ExperClinic help periodontic practices?

Five capabilities, all included on every plan.

Automated review requests

Sent at the optimal time of day in your local timezone after every completed appointment. Personalized with the patient's first name and their periodontist's name. Two equally-presented options: Google review or private feedback. The patient chooses.

48-hour and 24-hour reminders

Two reminders per appointment. Default on for periodontics. Each respects practice hours and patient opt-outs. Patients can confirm or reschedule from the SMS thread.

90-day maintenance recall

Tuned to periodontal maintenance cadence. ExperClinic checks every day for patients past their 90-day window and sends a customizable SMS. The window is configurable per practice; some clinics shorten to 60 days for severe cases and lengthen to 180 for stable patients.

Two-way SMS for post-op questions

"Is the soreness normal?" "Can I floss yet?" "When can I eat normally?" Patients reply with the questions every periodontic patient asks. Replies land in a threaded conversation in your dashboard.

Multi-periodontist support

Add associates and dental hygienists. Each gets their own credential format (Dr. / DDS or Dr. / DMD, optionally with MSc for graduate-level training; RDH for hygienists). Reviews and feedback are attributed to the right practitioner.

84%
of patients check online reviews before booking a healthcare provider.
38%
no-show reduction is the published benchmark for SMS appointment reminders.
$150–200
average revenue lost per missed appointment.
FAQ

Common questions from periodontic practices

Why is the recall window 90 days for periodontics?
Because periodontal maintenance is typically every three months for most patients. The 90-day default reflects that cadence. ExperClinic checks every day for patients past their window. Configurable per practice; some clinics shorten to 60 days for active or severe cases and lengthen to 120-180 for stable maintenance patients.
How does the 45-day cooldown work for maintenance patients?
A maintenance patient who comes in every 90 days will not be asked for a review at every visit; the 45-day per-patient cooldown means each patient is asked at most once every six weeks regardless of visit frequency. Across a year of three-month maintenance, that is roughly 2 to 3 review requests, which is the right cadence.
Most of my patients are referred by general dentists. Does that matter?
No, ExperClinic works the same regardless. Referred patients receive review requests after their visit just like self-referred ones do. Reviews land on your single Google Business Profile, which is the listing referring GP dentists check before sending another patient.
What if a patient leaves a one-star review about the deep cleaning being painful?
Pain experience varies, and a few reviews will reflect that. The right response is professional, PIPEDA-compliant, and does not confirm or deny anything specific to the patient's case in public. ExperClinic's blog covers handling negative reviews. The defensive play long-term is volume: enough recent positive reviews that any single negative one does not pull the average.
Do my associate periodontists and hygienists each show up in attribution?
Yes. Each practitioner is added as a separate record with their own credentials. The defaults for periodontics are Dr. / DDS or Dr. / DMD, optionally with MSc. Hygienists can be added with RDH. The review request SMS names the practitioner the patient saw. Reviews land on your single Google Business Profile, but the SMS, the feedback record, and the audit log all attribute the visit correctly.
What happens when a patient texts STOP?
STOP scopes to your practice. The patient is flagged as opted out and no further automated SMS is sent, including future maintenance reminders. The record stays in your list, just marked. Inbound STOP, START, and HELP are handled per TCPA convention.
Is patient data secure?
Yes. ExperClinic is PIPEDA compliant and built for Canadian healthcare requirements. We store patient names and phone numbers only, never clinical content. All data is encrypted in transit and at rest. Optional BAA signing is available for US providers under HIPAA.
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