Acceptable Use Policy

Last updated: April 23, 2026
In plain English: use ExperClinic to communicate with your own patients, within the scope of normal practice communication. Do not use it to send unsolicited messages, generate fake reviews, snoop on other practices, or break the platform for others. Violations can get your account suspended or terminated.

1. What this policy covers

This Acceptable Use Policy ("AUP") governs how you and your staff may use the ExperClinic platform (the "Service"). By using ExperClinic, you agree to follow these guidelines. This AUP is part of your Terms of Service, and references to the Terms apply here as well.

2. You may not

3. SMS fair use

Each plan includes a monthly SMS allocation. ExperClinic monitors usage to ensure fair access for all customers. If your usage consistently exceeds your plan's allocation, we will notify you and recommend an appropriate plan upgrade. Repeated overage without upgrade, or usage patterns that suggest non-practice communication (mass campaigns, list broadcasts), may result in throttling or suspension.

4. Patient consent

You are responsible for obtaining appropriate consent from patients before their contact information is entered into ExperClinic. This is true regardless of which SMS feature you use (review requests, appointment reminders, reactivation, two-way messaging). The platform honors STOP/unsubscribe replies automatically and maintains suppression lists on a per-practice basis, but that is a safeguard, not a substitute for obtaining consent in the first place. See Section 6 and Section 7 of the Terms of Service for the full consent framework.

5. Enforcement

Violations of this policy may result in warnings, temporary suspension, or termination of your account. We will make reasonable efforts to notify you before taking action, except in cases of severe or repeated violations that threaten the platform's integrity, other customers' data, or our telecom-carrier relationships. Severe violations include, but are not limited to:

Severe violations may result in immediate termination and may be reported to our telecom carriers, which can affect your ability to send SMS through any provider in the future. We may also report violations to law enforcement where required or appropriate.

6. Reporting violations

If you believe another user is violating this policy, or if you believe your account has been misused by someone else, contact us at [email protected]. We investigate every report and take action as warranted.

7. Changes to this policy

We may update this AUP from time to time. Material changes will be announced by email and reflected in the "Last updated" date at the top of this page. Continued use of the Service after changes take effect constitutes acceptance of the updated AUP.

Disclaimer: This document describes platform-use rules between you and ExperClinic. It is not legal advice for your own business. You are responsible for your own compliance with SMS, healthcare, and privacy law in the jurisdictions where you practice. If you are unsure whether a use case is permitted, contact [email protected] before proceeding.