Acceptable Use Policy
1. What this policy covers
This Acceptable Use Policy ("AUP") governs how you and your staff may use the ExperClinic platform (the "Service"). By using ExperClinic, you agree to follow these guidelines. This AUP is part of your Terms of Service, and references to the Terms apply here as well.
2. You may not
- Send SMS to anyone who is not a patient of your practice or who has not consented to receive messages.
- Use ExperClinic to send unsolicited commercial messages, spam, or bulk marketing to purchased contact lists.
- Share login credentials between staff members or with anyone outside your practice. Each staff member should have their own login.
- Attempt to access another practice's data, patient records, dashboard, or account.
- Use fake or fabricated patient data to generate reviews, feedback, or skew analytics.
- Use the platform to harass, threaten, intimidate, or deceive patients.
- Reverse engineer, scrape, or programmatically access ExperClinic outside of normal platform use, including automated login, bulk exports via scripting, or circumventing rate limits.
- Resell, redistribute, sublicense, or white-label ExperClinic's services without written authorization from us.
- Interfere with the platform's infrastructure, security, or availability, including denial-of-service attacks, injection attempts, or probing for vulnerabilities.
- Transmit content that is illegal, fraudulent, obscene, or that infringes another person's rights.
- Send content about controlled substances, firearms, gambling, political campaigning, adult content, or other categories disallowed by our telecom carriers. See the Terms for the full list.
3. SMS fair use
Each plan includes a monthly SMS allocation. ExperClinic monitors usage to ensure fair access for all customers. If your usage consistently exceeds your plan's allocation, we will notify you and recommend an appropriate plan upgrade. Repeated overage without upgrade, or usage patterns that suggest non-practice communication (mass campaigns, list broadcasts), may result in throttling or suspension.
4. Patient consent
You are responsible for obtaining appropriate consent from patients before their contact information is entered into ExperClinic. This is true regardless of which SMS feature you use (review requests, appointment reminders, reactivation, two-way messaging). The platform honors STOP/unsubscribe replies automatically and maintains suppression lists on a per-practice basis, but that is a safeguard, not a substitute for obtaining consent in the first place. See Section 6 and Section 7 of the Terms of Service for the full consent framework.
5. Enforcement
Violations of this policy may result in warnings, temporary suspension, or termination of your account. We will make reasonable efforts to notify you before taking action, except in cases of severe or repeated violations that threaten the platform's integrity, other customers' data, or our telecom-carrier relationships. Severe violations include, but are not limited to:
- Sending SMS to non-consenting recipients at scale.
- Attempting to access another practice's data.
- Transmitting illegal content.
- Active attacks on platform infrastructure.
Severe violations may result in immediate termination and may be reported to our telecom carriers, which can affect your ability to send SMS through any provider in the future. We may also report violations to law enforcement where required or appropriate.
6. Reporting violations
If you believe another user is violating this policy, or if you believe your account has been misused by someone else, contact us at [email protected]. We investigate every report and take action as warranted.
7. Changes to this policy
We may update this AUP from time to time. Material changes will be announced by email and reflected in the "Last updated" date at the top of this page. Continued use of the Service after changes take effect constitutes acceptance of the updated AUP.